Mercedes Benz Pavillion

For the Mercedes-Benz Pavilion at the IAA Mobility in Munich, a live audiovisual performance was developed in collaboration with Atelier Markgraf, Mirko Borsche and Benny Roeder.

A custom software system translated the DJ set into continuously evolving visuals in real time. Using prompt-based generative AI and real-time sound analysis, the performance produced imagery that ranged from abstract compositions to more figurative moments, without relying on pre-rendered content.

As the visuals unfolded across the architectural space, the environment shifted dynamically, creating a shared experience shaped by sound, light, and real-time computation.


Collaborators:

Commisioned by: Mercedes-Benz & Atelier Markgraph
Concept & Visuals: Yves Peitzner
Creative Direction: Mirko Borsche
Creative Technologist: Davide Santini
Music / DJ: Benny Roeder


mail@yvespeitzner.com+49 151 61009938Zenettistraße 41, 80337 Munich

Mercedes Benz Pavillion

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